Puerto Vallarta Expects Over 92 Percent Hotel Occupancy for the November Long Weekend After a Year of Declines

Puerto Vallarta expects hotel occupancy above 92 percent over the long weekend marking the anniversary of the Mexican Revolution, which runs from Saturday, November 14, to Monday, November 16. The figure came from Rosalba Alejandra Cornejo Cornejo, the city's director of tourism and economic development, according to a Tribuna de la Bahía report published on November 13.

Cornejo said occupancy averaged 85 percent last week and has climbed week over week since the start of the month as the destination heads toward U.S. Thanksgiving. She also noted that the Day of the Dead festival began with a healthy occupancy rate.

The rebound follows a weak year. In September, Jalisco Governor Pablo Lemus Navarro confirmed a 20 percent drop in Puerto Vallarta hotel occupancy during 2026. Vallarta Independiente attributed the decline to the security incidents of February and the strength of the peso against the dollar. Citing DataTur figures, the outlet reported occupancy of 81.5 and 80.4 percent in January and February, 59.1 and 63.9 percent in March and April, and 57.3 and 51.1 percent in May and June. Jalisco Tourism Secretary Michelle Fridman was counting on a rebound toward year end, helped by promotion, events and more air connectivity.

The projections deserve some caution, because official numbers and hotelier numbers have not always matched. On October 26, the city's tourism director forecast 95 percent for the Day of the Dead long weekend, according to Quadratin Jalisco. For that same weekend, October 30 to November 2, Daniel Torres, who heads the Puerto Vallarta hotel and motel association, told Urrutia Comunica that occupancy would reach 83 percent. We did not find a published final figure for that weekend.

For owners who rent by the night, one long weekend does not make a season. The available data show that this month's improvement is being measured against a first half of the year in which hotel occupancy fell to 51.1 percent in June. For buyers who plan to rent out a property, the practical step is to ask the seller for actual monthly income with supporting records, not high-season averages. Hotel occupancy is also not the same as occupancy in vacation rental condos and houses, which behave differently and which these sources do not cover.